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‘EVOLUTION OF ADVERTISING’ IN MACAU EXHIBITED AT IAM GALLERY 

‘EVOLUTION OF ADVERTISING’ IN MACAU EXHIBITED AT IAM GALLERY 

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The “Nostalgia of Macao – ‘Evolution of Advertising’ Exhibition of History of Advertising” was inaugurated at the IAM Gallery yesterday. Organised by the Association of Advertising Agents of Macau and co-organised and facilitated by the Municipal Affairs Bureau (IAM), the exhibition is the most comprehensive exhibition of Macau’s history of advertising, showing the development and evolution of the local advertising industry since the 1950s through the display of special installations and multimedia replication. 

Aimed at educating the city’s younger generation about the “old Macau” and increasing their understanding of the city’s history, hence also enhancing their sense of identity, the exhibition is open 9 am to 9 pm daily until 3 March 2024. Guided tours are available on 16 December 2023, as well as on 6 January, 20 January and 3 February 2024 – held from 12 noon to 1 pm. For more information about the exhibition contact 6699 8522.

Image: IAM 

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