The “Macao Fashion Pop-Up Store” was launched at Galaxy Macau in Cotai on 9 November, showcasing local original fashion brands, and tomorrow will be the last day to support these Macau brands at the pop-up store.
Organised by Cultural Affairs Bureau (IC) and supported by Galaxy Entertainment Group (GEG), the pop-up store is located at Galaxy Macau’s Promenade East, displaying and selling products from 15 original Macau fashion brands. The store will remain open from 10 am to 10 pm today and tomorrow.
Through an open call, IC has gathered the participating 15 original fashion brands, which include a range of clothing and accessories like handbags, silk scarves, wallets and women’s shoes in different styles.
The local brands comprise Common Comma, C/W COLLECTIVE, Earlyink, ella épeler, Joya Ma, Jump Off, Lexx Moda, Mosq., MULTIPLIER, Nega C., No. 42, SANCHIALAU, SHEFEELING, Stardust Journey and VATIC.
The project aims to promote Macau’s original fashion brands to tourists and residents as well as increase those brands’ visibility and expand the market of the industry.
IC previously established the “Macao Fashion Pop-Up Store” in Hengqin and Guangzhou. Next month, the event will be extended to Shenzhen, with a view to broadening sales channels in the Guangdong-Hong Kong-Macau Greater Bay Area (GBA), according to the bureau.
Photo: IC
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